Session 372

The Challenges of Global Operations: Managing R&D and Complexity

Track G

Date: Monday, September 22, 2014

Track I

Time: 11:00 – 12:15

Paper

Room: Lisboa


Session Chair:

  • Anupama Phene, George Washington University

Title: Global IP Strategy: Using Strategic Disclosure to Manage Market Options in Internationally Operating Firms

Authors

  • Tilo Peters, Swiss Federal Institute of Technology Lausanne
  • Jana Thiel, Maastricht University
  • Christopher Tucci, Ecole Polytechnique Federale de Lausanne

Abstract: This paper empirically examines how globally diverse market operations affect the choice of IP strategy, specifically the choice to include strategic disclosure into a firm’s approach to intellectual property management. It is suggested that strategic disclosure offers solutions to specific needs in the commercialization strategy of the globally operating firm, which are unaddressed by the current patenting system. Using a unique data set of 484 surveyed companies, our findings indicate that with greater market diversity a firm’s tendency to strategically disclose increases. The availability of complementary assets and the type of innovation moderate this relationship. We discuss our findings and explore in particular the potential of non-patent-based disclosure for a growing group of globally operating firms that are not multi-billion operations.

Title: Global R&D and Firm Innovation: Configuration and Collaborative Capability

Authors

  • Anupama Phene, George Washington University
  • Srividya Jandhyala, ESSEC Business School

Abstract: This study evaluates the conditions under which a firm’s global R&D locations influence its innovation. We consider two facets of the firm’s global R&D, its configuration and its collaborative capability. We hypothesize that configurations representing greater alignment of the global R&D locations with home country scientific connectedness (using a proxy of participation in learning oriented Intergovernmental Organizations) result in increased innovation. We further propose that the extent of collaborative capacity moderates the effects of alignment on innovation. Our results provide support for the positive effect of configuration of firm global R&D on its innovation. External collaborative capability strengthens the relationship between configuration and innovation. Internal collaborative capability receives partial support and contradicts our hypothesis by weakening the relationship between configuration and innovation.

Title: How Much Can We Handle? Organizational and International Complexity in Multilateral Alliances

Authors

  • Dan Li, Indiana University
  • Lorraine Eden, Texas A&M University
  • Matthew Josefy, Indiana University

Abstract: We investigate the extent to which organizational complexity, international location complexity, and international partnership complexity alter the governance structures adopted when multilateral alliances are established. For theoretical clarity and empirical pragmatism, our discussion and empirical tests focus on trilateral alliances, which are the most common multilateral arrangement, and their use of equity or non-equity based structures. Our preliminary results based on 326 trilateral alliances show that organizational complexity and international partnership complexity are positively associated with the adoption of equity-based governance structures, while international location complexity decreases the likelihood of equity-based structures. Our findings advance the limited body of literature on multilateral alliances by revealing the distinctive effects of different types of complexity and advance the international literature which has primarily only studied bilateral alliances.

Title: The Geography of Imitation: Global Innovation Ecosystems and the Risk of Being Infringed

Authors

  • Johann Nils Foege, RWTH Aachen University
  • Torsten Oliver Salge, RWTH Aachen University
  • Erk Peter Piening, ESCP Europe

Abstract: Firms establish ever more powerful innovation ecosystems composed of partners located around the globe. Despite their benefits, such ecosystems might come at the cost of greater knowledge leakage and imitation threats. It is against this backdrop that we explore the geography of imitation as induced by firms’ membership in global innovation ecosystems. We base our analyses on comprehensive data from 612 German manufacturing firms. Our findings indicate that engaging in such ecosystems, particularly in those predominantly composed of foreign partners, exposes the focal firm to considerable risks of being infringed (i.e. of being affected by the unauthorized use of its technical inventions) abroad, which is highest among firms with a strong innovation track record. These findings have important implications for global strategy research and practice.

All Sessions in Track G...

Sun: 08:00 – 09:15
Session 389: Managing the Multinational Organization in an Increasingly Complex World
Sun: 09:30 – 10:45
Session 221: Global Stakeholder Networks
Session 390: Local Determinants of Competitive Advantage and Disadvantage
Sun: 11:15 – 12:30
Session 2: Offshore Outsourcing, Dynamic Capabilities, and the Changing Nature of Firm Boundaries
Sun: 15:45 – 17:00
Session 270: Innovation in MNCs and Global Networks
Session 371: Inter and Intra Organizational Learning Across Borders: A Knowledge Management Perspective
Session 380: Small, Young and Entrepreneurial Firms: A Unique Perspective in Globalization
Sun: 17:15 – 18:30
Session 603: Global Strategy IG Business Meeting
Mon: 08:00 – 09:15
Session 335: Internationalization and Strategic Decisions
Session 379: Emerging Markets: Understanding the Importance of Context
Mon: 11:00 – 12:15
Session 372: The Challenges of Global Operations: Managing R&D and Complexity
Session 373: Global Diversification: Governance and Performance Implications
Mon: 14:45 – 16:00
Session 375: Changing External Environments: How do Multinationals Respond?
Session 381: Firm boundaries in Multinational Organizations: Antecedents and Consequences
Session 414: Global Networks and Business Groups
Mon: 16:30 – 17:45
Session 226: Culture, Norms and Institutions: The contextual influences on Entrepreneurship
Session 374: Antecedents and Consequences of Multinational Location Decisions
Session 382: Drivers of Multinational Performance:What, Where and When?
Tue: 08:00 – 09:15
Session 383: Globalization of R&D: Implications for Learning and Innovation
Tue: 11:00 – 12:15
Session 376: Headquarters Subsidiary Relationship: New Approaches to an Old Question
Session 384: Multinational Location Decisions: New Approaches Across Different Perspective
Tue: 15:30 – 16:45
Session 263: Innovation Models in Emerging Economies
Session 377: Organizing Assets Across Borders: Drivers and Consequences
Session 385: Multinational firms and the External Environment: The Role of Institutions
Tue: 17:15 – 18:30
Session 378: Global Outsourcing & Offshoring: Implications for Multinational Decisions

All Sessions in Track I...

Sun: 08:00 – 09:15
Session 278: Routines: Theoretical and Empirical Advancements and Avenues for Future Research
Sun: 09:30 – 10:45
Session 463: Big Data: Revolutionizing Innovation and Competition
Sun: 11:15 – 12:30
Session 464: Foundations Session: A conversation with Michael Tushman on Leadership, Innovation and Strategic Change
Sun: 15:45 – 17:00
Session 270: Innovation in MNCs and Global Networks
Session 275: Open Innovation: Outcomes and antecedents
Sun: 17:15 – 18:30
Session 605: Knowledge and Innovation IG Business Meeting
Mon: 08:00 – 09:15
Session 260: IPRs, Appropriability and Innovation
Session 274: Incumbents, Radical Innovations and Disruptive Technologies
Mon: 11:00 – 12:15
Session 276: Organizational Learning
Session 277: Learning From Others
Session 372: The Challenges of Global Operations: Managing R&D and Complexity
Session 423: Alliances and Innovation Performance
Mon: 14:45 – 16:00
Session 265: Learning, Search, Slack: The behavioral theory revisited
Session 269: Knowledge Flows: Transfer, sharing and replication
Mon: 16:30 – 17:45
Session 254: Conversations about Knowledge
Session 257: Spin offs, Venture Capital and Entrepreneurship
Tue: 08:00 – 09:15
Session 259: Institutionalizing Innovation: Norms, status and legitimacy issues
Session 273: From Internal Resources to Customer Needs
Session 383: Globalization of R&D: Implications for Learning and Innovation
Tue: 11:00 – 12:15
Session 267: The Role of Individuals in Innovation
Session 272: Research and Development: Antecedents and outcomes
Session 361: Creativity and Innovation
Session 469: M&As and Innovation
Tue: 15:30 – 16:45
Session 262: Networks of Innovators
Session 263: Innovation Models in Emerging Economies
Tue: 17:15 – 18:30
Session 255: Exploration and Exploitation
Session 256: Organizing for Open Innovation
Session 261: Practices and Processes for Innovation


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