Session 452

Competitive Dynamics and Strategy in Platform-Based Markets

Track C

Date: Tuesday, September 23, 2014

 

Time: 15:30 – 16:45

Panel

Room: Roma 1


Session Chair:

  • TBD

Panelists:

Abstract: Platform-based markets (e.g. social networks, video game consoles, auction houses and shopping malls) have become increasingly important for today’s economy. Characterized by two-sided market economics, platform-based markets have distinct competitive dynamics that require a novel set of strategies from both platform owners and complementors. Strategy scholars in the fields of business models, evolutionary perspectives, industry architecture, value appropriation, and demand-side perspectives are only beginning to understand the phenomenon of platform-based markets. This panel session aims to stimulate the conversation between strategy scholars interested in strategies, innovation and competitive dynamics of platform-based markets. Offering a mix of presentations, panel discussions and audience interaction, we aim to further our understanding of platform-based markets and address important avenues for future research.

All Sessions in Track C...

Sun: 15:45 – 17:00
Session 406: Theoretical Studies of Platform Strategies
Mon: 11:00 – 12:15
Session 405: Multi-Sided Platform Strategies
Tue: 11:00 – 12:15
Session 407: Platform and Ecosystem Emergence
Tue: 15:30 – 16:45
Session 452: Competitive Dynamics and Strategy in Platform-Based Markets


Strategic Management Society

Madrid